As the global retail environment continues to be upended by continuous disruption and the ongoing challenge to its traditional models, real estate developers are beginning to rethink the definition of the large scale mall. Today, the framework needs to include a strong technology backbone, community building, work and living constructs, interactive programming often tied to retail, next generation food and beverage, wellness, and entertainment offerings, and sustainable solutions. Mall developers are building imaginative cities. 

KINDUSTRY was engaged by the developers of Royalmount, Carbon Leo, and L.Catterton (LVMH-backed), to help with the visioning, narrative building, brand architecture, communications, and ideation for the world’s most innovative mall of the future.